{"id":16519,"date":"2023-07-13T15:15:41","date_gmt":"2023-07-13T08:15:41","guid":{"rendered":"https:\/\/simplamo.com\/?p=16519"},"modified":"2023-12-19T14:02:33","modified_gmt":"2023-12-19T07:02:33","slug":"10-thay-doi-quan-trong-lanh-dao-doanh-nghiep-doi-mat","status":"publish","type":"post","link":"https:\/\/simplamo.com\/vi\/10-thay-doi-quan-trong-lanh-dao-doanh-nghiep-doi-mat\/","title":{"rendered":"10 thay \u0111\u1ed5i quan tr\u1ecdng nh\u1ea5t m\u00e0 l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p ng\u00e0y nay ph\u1ea3i \u0111\u1ed1i m\u1eb7t"},"content":{"rendered":"

Theo m\u1ed9t cu\u1ed9c kh\u1ea3o s\u00e1t m\u1edbi th\u1ef1c hi\u1ec7n g\u1ea7n \u0111\u00e2y c\u1ee7a McKinsey & Company – The State of Organizations 2023<\/strong><\/a>, kh\u1ea3o s\u00e1t h\u01a1n 2,500 l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p tr\u00ean kh\u1eafp th\u1ebf gi\u1edbi, d\u01b0\u1edbi \u0111\u00e2y l\u00e0 10 thay \u0111\u1ed5i l\u1edbn m\u00e0 doanh nghi\u1ec7p tr\u00ean kh\u1eafp th\u1ebf gi\u1edbi \u0111ang \u0111\u1ed1i m\u1eb7t. Nh\u1eefng thay \u0111\u1ed5i n\u00e0y v\u1eeba l\u00e0 th\u00e1ch th\u1ee9c v\u1eeba l\u00e0 d\u1ea5u hi\u1ec7u c\u1ee7a c\u01a1 h\u1ed9i, t\u00f9y thu\u1ed9c v\u00e0o c\u00e1ch c\u00e1c t\u1ed5 ch\u1ee9c nh\u00ecn nh\u1eadn v\u00e0 gi\u1ea3i quy\u1ebft ch\u00fang.<\/p>\n

1. T\u0103ng t\u1ed1c \u0111\u1ed9 & c\u1ee7ng c\u1ed1 n\u0103ng l\u1ef1c t\u1ef1 ph\u1ee5c h\u1ed3i<\/h2>\n

M\u1ed9t n\u1eefa s\u1ed1 ng\u01b0\u1eddi \u0111\u01b0\u1ee3c h\u1ecfi trong cu\u1ed9c kh\u1ea3o s\u00e1t n\u00f3i r\u1eb1ng t\u1ed5 ch\u1ee9c c\u1ee7a h\u1ecd kh\u00f4ng \u0111\u01b0\u1ee3c chu\u1ea9n b\u1ecb \u0111\u1ec3 \u0111\u1ed1i ph\u00f3 v\u1edbi nh\u1eefng bi\u1ebfn c\u1ed1 trong t\u01b0\u01a1ng lai. Trong khi \u0111\u00f3, nh\u1eefng doanh nghi\u1ec7p c\u00f3 kh\u1ea3 n\u0103ng v\u01b0\u1ee3t l\u00ean v\u00e0 nhanh ch\u00f3ng tho\u00e1t kh\u1ecfi c\u00e1c cu\u1ed9c kh\u1ee7ng ho\u1ea3ng li\u00ean ti\u1ebfp c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c nh\u1eefng l\u1ee3i th\u1ebf \u0111\u00e1ng k\u1ec3 so v\u1edbi nh\u1eefng t\u1ed5 ch\u1ee9c kh\u00e1c.<\/p>\n

Xem th\u00eam T\u0103ng c\u01b0\u1eddng s\u1ee9c kh\u1ecfe doanh nghi\u1ec7p v\u01b0\u1ee3t b\u00e3o kinh t\u1ebf kh\u00f3 kh\u0103n<\/a><\/p>\n

2. \u201cTrue hybrid\u201d: S\u1ef1 c\u00e2n b\u1eb1ng m\u1edbi gi\u1eefa l\u00e0m vi\u1ec7c tr\u1ef1c ti\u1ebfp v\u00e0 t\u1eeb xa<\/h2>\n

K\u1ec3 t\u1eeb \u0111\u1ea1i d\u1ecbch Covid-19, kho\u1ea3ng 90% t\u1ed5 ch\u1ee9c \u0111\u00e3 \u00e1p d\u1ee5ng nhi\u1ec1u m\u00f4 h\u00ecnh l\u00e0m vi\u1ec7c k\u1ebfp h\u1ee3p cho ph\u00e9p nh\u00e2n vi\u00ean l\u00e0m vi\u1ec7c t\u1ea1i c\u00e1c \u0111\u1ecba \u0111i\u1ec3m b\u00ean ngo\u00e0i v\u0103n ph\u00f2ng, trong m\u1ed9t ph\u1ea7n ho\u1eb7c ph\u1ea7n l\u1edbn th\u1eddi gian. \u0110i\u1ec1u quan tr\u1ecdng l\u00e0 doanh nghi\u1ec7p ph\u1ea3i cung c\u1ea5p m\u1ed9t c\u1ea5u tr\u00fac ho\u1ea1t \u0111\u1ed9ng v\u00e0 s\u1ef1 h\u1ed7 tr\u1ee3 c\u1ea7n thi\u1ebft \u0111\u1ec3 nh\u00e2n vi\u00ean d\u00f9 l\u00e0m vi\u1ec7c tr\u1ef1c ti\u1ebfp hay t\u1eeb xa v\u1eabn \u0111\u01b0\u1ee3c di\u1ec5n ra hi\u1ec7u qu\u1ea3.<\/p>\n

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4 tr\u00ean 5 ng\u01b0\u1eddi lao \u0111\u1ed9ng l\u00e0m vi\u1ec7c trong m\u00f4i tr\u01b0\u1eddng hybrid trong su\u1ed1t 2 n\u0103m qua v\u1eabn mu\u1ed1n \u0111\u01b0\u1ee3c ti\u1ebfp t\u1ee5c duy tr\u00ec h\u00ecnh th\u1ee9c l\u00e0m vi\u1ec7c n\u00e0y<\/p><\/div>\n

3. M\u1edf \u0111\u01b0\u1eddng cho \u1ee9ng d\u1ee5ng AI<\/h2>\n

AI kh\u00f4ng ch\u1ec9 l\u00e0 m\u1ed9t c\u01a1 h\u1ed9i ti\u1ec1m n\u0103ng \u0111\u1ec3 th\u00fac \u0111\u1ea9y ho\u1ea1t \u0111\u1ed9ng c\u1ee7a c\u00f4ng ty, n\u00f3 c\u0169ng c\u00f3 th\u1ec3 \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 x\u00e2y d\u1ef1ng c\u00e1c t\u1ed5 ch\u1ee9c t\u1ed1t h\u01a1n. C\u00e1c c\u00f4ng ty \u0111\u00e3 v\u00e0 \u0111ang s\u1eed d\u1ee5ng AI \u0111\u1ec3 t\u1ea1o ra c\u00e1c t\u00e0i n\u0103ng b\u1ec1n v\u1eefng, c\u1ea3i thi\u1ec7n \u0111\u00e1ng k\u1ec3 c\u00e1ch th\u1ee9c l\u00e0m vi\u1ec7c v\u00e0 th\u1ef1c hi\u1ec7n c\u00e1c thay \u0111\u1ed5i c\u1ea5u tr\u00fac d\u1ef1a tr\u00ean d\u1eef li\u1ec7u nhanh h\u01a1n.<\/p>\n

4. C\u00e1c quy t\u1eafc m\u1edbi v\u1ec1 thu h\u00fat, gi\u1eef ch\u00e2n v\u00e0 c\u1eaft gi\u1ea3m nh\u00e2n s\u1ef1<\/h2>\n

Ng\u01b0\u1eddi lao \u0111\u1ed9ng \u0111ang nh\u00ecn nh\u1eadn l\u1ea1i th\u00e1i \u0111\u1ed9 c\u1ee7a h\u1ecd c\u1ea3 v\u1edbi c\u00f4ng vi\u1ec7c v\u00e0 t\u1ea1i n\u01a1i l\u00e0m vi\u1ec7c. C\u00e1c t\u1ed5 ch\u1ee9c c\u00f3 th\u1ec3 xem x\u00e9t c\u00e1c \u0111\u1ec1 xu\u1ea5t c\u1ee7a nh\u00e2n vi\u00ean v\u00e0 \u0111i\u1ec1u ch\u1ec9nh theo s\u1edf th\u00edch c\u00e1 nh\u00e2n c\u1ee7a h\u1ecd \u0111\u1ec3 thu h\u1eb9p kho\u1ea3ng c\u00e1ch gi\u1eefa nh\u1eefng g\u00ec ng\u01b0\u1eddi lao \u0111\u1ed9ng mong mu\u1ed1n v\u00e0 nh\u1eefng g\u00ec c\u00f4ng ty c\u1ea7n.<\/p>\n

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39% ng\u01b0\u1eddi lao \u0111\u1ed9ng \u0111\u01b0\u1ee3c kh\u1ea3o s\u00e1t t\u1ea1i 7 qu\u1ed1c gia n\u00f3i r\u1eb1ng h\u1ecd c\u00f3 \u00fd \u0111\u1ecbnh ngh\u1ec9 vi\u1ec7c trong 3 \u0111\u1ebfn 6 th\u00e1ng t\u1edbi<\/p><\/div>\n

5. Ho\u00e0n thi\u1ec7n l\u1ed7 h\u1ecfng n\u0103ng l\u1ef1c<\/h2>\n

C\u00e1c c\u00f4ng ty th\u01b0\u1eddng c\u00f4ng b\u1ed1 c\u00e1c y\u1ebfu t\u1ed1 c\u00f4ng ngh\u1ec7 ho\u1eb7c k\u1ef9 thu\u1eadt s\u1ed1 trong chi\u1ebfn l\u01b0\u1ee3c ph\u00e1t tri\u1ec3n c\u1ee7a m\u00ecnh trong khi l\u1ea1i kh\u00f4ng c\u00f3 kh\u1ea3 n\u0103ng \u0111\u1ec3 t\u00edch h\u1ee3p ch\u00fang. Ch\u1ec9 c\u00f3 c\u00f4ng ngh\u1ec7 l\u00e0 ch\u01b0a \u0111\u1ee7, doanh nghi\u1ec7p c\u1ea7n x\u00e2y d\u1ef1ng m\u1ed9t t\u1eadp h\u1ee3p v\u1eefng ch\u1eafc bao g\u1ed3m c\u1ea3 con ng\u01b0\u1eddi, quy tr\u00ecnh v\u00e0 c\u00f4ng ngh\u1ec7 m\u1edbi \u0111\u1ea3m b\u1ea3o \u0111\u1ea1t l\u1ee3i th\u1ebf c\u1ea1nh tranh li\u00ean t\u1ee5c so v\u1edbi c\u00e1c \u0111\u1ed1i th\u1ee7 c\u1ee7a m\u00ecnh.<\/p>\n

6. Th\u1eaft ch\u1eb7t t\u00e0i n\u0103ng<\/h2>\n

C\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o doanh nghi\u1ec7p t\u1eeb l\u00e2u \u0111\u00e3 \u0111i theo con \u0111\u01b0\u1eddng th\u1eaft ch\u1eb7t t\u00e0i n\u0103ng – c\u00e2n \u0111\u1ed1i c\u1ea9n th\u1eadn ng\u00e2n s\u00e1ch trong khi gi\u1eef ch\u00e2n nh\u1eefng ng\u01b0\u1eddi ch\u1ee7 ch\u1ed1t. Trong m\u00f4i tr\u01b0\u1eddng kinh t\u1ebf kh\u00f4ng ch\u1eafc ch\u1eafn ng\u00e0y nay, h\u1ecd c\u1ea7n t\u1eadp trung nhi\u1ec1u h\u01a1n v\u00e0o vi\u1ec7c k\u1ebft h\u1ee3p nh\u00e2n t\u00e0i v\u1edbi c\u00e1c v\u1ecb tr\u00ed cao nh\u1ea5t trong t\u1ed5 ch\u1ee9c. Nghi\u00ean c\u1ee9u c\u1ee7a McKinsey cho th\u1ea5y r\u1eb1ng, trong nhi\u1ec1u t\u1ed5 ch\u1ee9c, t\u1eeb 20 \u0111\u1ebfn 30% c\u00e1c vai tr\u00f2 quan tr\u1ecdng kh\u00f4ng \u0111\u01b0\u1ee3c \u0111\u1ea3m nhi\u1ec7m b\u1edfi nh\u1eefng ng\u01b0\u1eddi th\u00edch h\u1ee3p nh\u1ea5t.<\/p>\n

7. L\u00e3nh \u0111\u1ea1o t\u1ef1 nh\u1eadn th\u1ee9c v\u00e0 truy\u1ec1n c\u1ea3m h\u1ee9ng<\/h2>\n

C\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o ng\u00e0y nay c\u1ea7n c\u00f3 kh\u1ea3 n\u0103ng l\u00e3nh \u0111\u1ea1o b\u1ea3n th\u00e2n, l\u00e3nh \u0111\u1ea1o m\u1ed9t nh\u00f3m C- level v\u00e0 th\u1ec3 hi\u1ec7n c\u00e1c k\u1ef9 n\u0103ng l\u00e3nh \u0111\u1ea1o c\u0169ng nh\u01b0 t\u01b0 duy c\u1ea7n thi\u1ebft \u0111\u1ec3 l\u00e3nh \u0111\u1ea1o tr\u00ean quy m\u00f4 l\u1edbn, \u0111i\u1ec1u ph\u1ed1i v\u00e0 truy\u1ec1n c\u1ea3m h\u1ee9ng cho m\u1ea1ng l\u01b0\u1edbi c\u00e1c nh\u00f3m. \u0110\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c \u0111i\u1ec1u \u0111\u00f3, h\u1ecd ph\u1ea3i x\u00e2y d\u1ef1ng nh\u1eadn th\u1ee9c s\u00e2u s\u1eafc v\u1ec1 c\u1ea3 b\u1ea3n th\u00e2n v\u00e0 m\u00f4i tr\u01b0\u1eddng ho\u1ea1t \u0111\u1ed9ng xung quanh h\u1ecd.<\/p>\n

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Ch\u1ec9 25% ng\u01b0\u1eddi lao \u0111\u1ed9ng n\u00f3i r\u1eb1ng nh\u1eefng nh\u00e0 l\u00e3nh \u0111\u1ea1o trong t\u1ed5 ch\u1ee9c c\u1ee7a h\u1ecd l\u00e0 nh\u1eefng ng\u01b0\u1eddi g\u1eafn k\u1ebft, \u0111am m\u00ea v\u00e0 truy\u1ec1n c\u1ea3m h\u1ee9ng cho nh\u00e2n vi\u00ean \u1edf m\u1ee9c t\u1ed1t nh\u1ea5t c\u00f3 th\u1ec3<\/p><\/div>\n

8. \u0110\u1ea1t \u0111\u01b0\u1ee3c ti\u1ebfn b\u1ed9 c\u00f3 \u00fd ngh\u0129a v\u1ec1 s\u1ef1 \u0111a d\u1ea1ng, c\u00f4ng b\u1eb1ng v\u00e0 h\u00f2a nh\u1eadp<\/h2>\n

Nhi\u1ec1u t\u1ed5 ch\u1ee9c \u0111ang \u01b0u ti\u00ean s\u1ef1 \u0111a d\u1ea1ng, c\u00f4ng b\u1eb1ng v\u00e0 h\u00f2a nh\u1eadp (vi\u1ebft t\u1eaft l\u00e0 DEI), nh\u01b0ng trong nhi\u1ec1u tr\u01b0\u1eddng h\u1ee3p, c\u00e1c s\u00e1ng ki\u1ebfn kh\u00f4ng chuy\u1ec3n th\u00e0nh ti\u1ebfn b\u1ed9 c\u00f3 \u00fd ngh\u0129a. \u0110\u1ec3 hi\u1ec7n th\u1ef1c h\u00f3a nguy\u1ec7n v\u1ecdng DEI, c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o c\u1ea7n x\u00e1c \u0111\u1ecbnh c\u00e1c c\u01a1 h\u1ed9i \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c ti\u1ebfn b\u1ed9 c\u1ea3 trong t\u1ed5 ch\u1ee9c, trong c\u1ed9ng \u0111\u1ed3ng v\u00e0 r\u1ed9ng h\u01a1n l\u00e0 trong x\u00e3 h\u1ed9i.<\/p>\n

9. S\u1ee9c kh\u1ecfe t\u00e2m l\u00fd: \u0110\u1ea7u t\u01b0 v\u00e0o c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh ph\u00f9 h\u1ee3p<\/h2>\n

Kho\u1ea3ng ch\u00edn trong s\u1ed1 m\u01b0\u1eddi t\u1ed5 ch\u1ee9c tr\u00ean kh\u1eafp th\u1ebf gi\u1edbi cung c\u1ea5p c\u00e1c ch\u01b0\u01a1ng tr\u00ecnh h\u1ea1nh ph\u00fac cho nh\u00e2n vi\u00ean (employee well-being). Tuy nhi\u00ean, \u0111i\u1ec3m s\u1ed1 v\u1ec1 s\u1ee9c kh\u1ecfe v\u00e0 h\u1ea1nh ph\u00fac to\u00e0n c\u1ea7u v\u1eabn c\u00f2n k\u00e9m. C\u00e1c t\u1ed5 ch\u1ee9c c\u1ea7n t\u00e1i t\u1eadp trung n\u1ed7 l\u1ef1c v\u00e0o vi\u1ec7c gi\u1ea3i quy\u1ebft m\u1ed9t c\u00e1ch c\u00f3 h\u1ec7 th\u1ed1ng c\u00e1c nguy\u00ean nh\u00e2n g\u00e2y ra c\u00e1c th\u00e1ch th\u1ee9c v\u1ec1 s\u1ee9c kh\u1ecfe t\u00e2m l\u00fd v\u00e0 h\u1ea1nh ph\u00fac; ch\u1ec9 ch\u1ec9nh s\u1eeda m\u1ed9t l\u1ea7n v\u00e0 gia t\u0103ng s\u1ebd kh\u00f4ng \u0111\u1ee7.<\/p>\n

10. Ho\u1ea1t \u0111\u1ed9ng hi\u1ec7u qu\u1ea3<\/h2>\n

H\u01a1n m\u1ed9t ph\u1ea7n ba c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o trong cu\u1ed9c kh\u1ea3o s\u00e1t c\u1ee7a ch\u00fang t\u00f4i coi hi\u1ec7u qu\u1ea3 l\u00e0 top ba \u01b0u ti\u00ean h\u00e0ng \u0111\u1ea7u c\u1ee7a t\u1ed5 ch\u1ee9c. N\u00e2ng cao hi\u1ec7u qu\u1ea3 kh\u00f4ng ch\u1ec9 l\u00e0 qu\u1ea3n l\u00fd c\u00e1c cu\u1ed9c kh\u1ee7ng ho\u1ea3ng t\u1ee9c th\u1eddi ho\u1eb7c ho\u00e0n th\u00e0nh c\u00f9ng m\u1ed9t c\u00f4ng vi\u1ec7c v\u1edbi \u00edt ngu\u1ed3n l\u1ef1c h\u01a1n; m\u00e0 c\u00f2n l\u00e0 tri\u1ec3n khai hi\u1ec7u qu\u1ea3 h\u01a1n c\u00e1c ngu\u1ed3n l\u1ef1c d\u00e0nh cho nh\u1eefng vi\u1ec7c quan tr\u1ecdng nh\u1ea5t.<\/p>\n

Trong b\u00e0i vi\u1ebft n\u00e0y Simplamo c\u0169ng chia s\u1ebb \u0111\u1ebfn s\u1ebfp “10 Chi\u1ebfn l\u01b0\u1ee3c kinh doanh th\u00e0nh c\u00f4ng trong th\u1eddi k\u1ef3 suy tho\u00e1i – Forbes”. \u0110\u1ecdc chi ti\u1ebft b\u00e0i vi\u1ebft t\u1ea1i \u0111\u00e2y<\/a><\/strong>.<\/p>\n

\u0110\u00fac k\u1ebft t\u1eeb 10 thay \u0111\u1ed5i quan tr\u1ecdng nh\u1ea5t<\/strong><\/h2>\n

C\u00e1c k\u1ebft qu\u1ea3 kh\u1ea3o s\u00e1t c\u1ee7a McKinsey cho ch\u00fang ta th\u1ea5y m\u1ed9t g\u00f3c nh\u00ecn l\u1edbn h\u01a1n v\u00e0 kh\u00e1ch quan h\u01a1n v\u1ec1 nh\u1eefng g\u00ec doanh nghi\u1ec7p \u0111ang ph\u1ea3i \u0111\u1ed1i m\u1eb7t tr\u00ean kh\u1eafp th\u1ebf gi\u1edbi. Ch\u00fang ta \u0111\u00e3 b\u01b0\u1edbc ch\u00e2n v\u00e0o giai \u0111o\u1ea1n n\u1ec1n kinh t\u1ebf kh\u00f3 kh\u0103n, khi l\u00e0n s\u00f3ng doanh nghi\u1ec7p ph\u00e1 s\u1ea3n v\u00e0 sa th\u1ea3i nh\u00e2n s\u1ef1 \u0111ang di\u1ec5n ra h\u00e0ng ng\u00e0y kh\u00f4ng c\u00f2n g\u00e2y n\u00ean qu\u00e1 nhi\u1ec1u kinh ng\u1ea1c nh\u01b0 tr\u01b0\u1edbc \u0111\u00e2y n\u1eefa.<\/p>\n

M\u1eb7c d\u00f9 kh\u00f3 kh\u0103n l\u00e0 v\u1eady, nh\u01b0ng trong \u0111\u00f3 v\u1eabn c\u00f3 nh\u1eefng doanh nghi\u1ec7p ki\u00ean c\u01b0\u1eddng v\u00e0 nh\u1eefng nh\u00e0 l\u00e3nh \u0111\u1ea1o t\u00e0i n\u0103ng \u0111\u1ee7 b\u1ea3n l\u0129nh \u0111\u1ec3 v\u01b0\u1ee3t qua c\u00e1c th\u00e1ch th\u1ee9c v\u00e0 n\u1eafm b\u1eaft c\u01a1 h\u1ed9i \u0111\u1ec3 ti\u1ebfn l\u00ean kh\u00f4ng ng\u1eebng.<\/p>\n

Theo \u0111\u00f3, d\u01b0\u1edbi \u0111\u00e2y l\u00e0 m\u1ed9t v\u00e0i \u0111\u00fat k\u1ebft g\u1eedi \u0111\u1ebfn c\u00e1c doanh nghi\u1ec7p SME Vi\u1ec7t Nam:<\/p>\n